Promotional Items Archives - Stellar Ottawa Engish

All posts in Promotional Items

Buyer Guide to Promotional Items

Promotional merchandise is the happy medium between useful a product and offline advertising. Data suggests, promotional merchandise may actually be the most effective advertising method for brand retention, “94 percent of people could successfully recall a promotional product they had received in the past two years,” according to a PPAI 2009 study. People love getting free merchandise and your business can capitalize on the opportunities to offer clients and perspective customers’ useful promotional materials. According to the same study, “consumers made a purchase after receiving a promotional product (20.9 percent) more often than after viewing a print ad (13.4 percent), TV…


How to chose the right Promotional Object

How to chose the right Promotional Product Choosing the right gift for your customers is an art! You want a product that will boast your corporate image, reflect your business values & increase your sales. On the other hand, you want your customers to enjoy it, use it and keep it for a significant period of time. 1)          What’s your goal What message do YOU want to send to your customers? Is this for current customers or new customers? Are you offering a new service? Do you wish to promote a specific service or is it a thank you gesture? Can you define your…


Tips about promotional items

One thing about promotional items is, it is easy to miss the mark and fail to capture an audience. This often happens when a company focuses too much on price, they end up purchasing cheap items, ineffective items or irrelevant merchandise. Let’s face it, not many people want lanyards anymore, because one lanyard is plenty. However there are a few items and tips that can get your business successful promotional materials. Connect Your Business With Each Promotion Integrating your core business with the promotion makes the merchandise more relevant and more engaging. If your business sells bicycles it doesn’t make…


Winflag- Fun- Super eye-catchy- Efficient

It’s getting  more popular to see feather flags when driving down the road. The reason is simple: It’s because they work! They attract attention of drivers passing by and bring attention to your store or advertised specials. When you drive through a business district, you pass hundreds or thousands of businesses. What makes you notice any individual business over another one? A full-color printed flag will generate plenty of attention.  In addition, this promotional tool is fast to setup and take about a minute to assemble. True story: Last July, we had a couple of sultry day, that even a…

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